Many of you will know that I like to try things that are a bit different to the norm and then track and test the results to see how it goes.

You will notice that I tried selling one big pass that got you upgraded at all my sites but this didn’t seem to work to well but I had to try it for 6 months to see how it went.

I have also recently tried removing credit sales from sites and using special offers and that was after testing the normal special offers in the site like others do so I thought I would share some results with you and show you what I found out.

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So at the moment there is a lot of talk about list building and wether when promoting in Traffic Exchanges and Mailers you should be List Building or not.

It was mentioned in a post this week at Hit Exchange News and also Scott Rohn mentioned it a few times in his surfing critique video on his blog too but what is all the fuss about.

We see people promoting splash pages as an affiliate for a site they belong to in order to gain referrals and earn affiliate commissions etc but what difference does list building make and didn’t everyone say we should be promoting using splash pages anyway?

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This is something I have been thinking about for some time now. I have come to the conclusion it is because some peoples advertising is too narrow.

Where should I advertise to get more members? is something I get asked a lot by people who own sites or are trying to build a business online.

When I ask them where they are advertising at the moment, I realize the big problem. Their advertising is too narrow.

What do I mean about this?

Well, some people hang out in a group of badge collectors and some people hang out collecting gold.

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The industry we work in has gone through some changing times over the last year. Some of us are still going strong while others not so great.

There is a list knocking about online with over 450 Traffic Exchanges and Mailers that have closed their doors. It is a sure sign of changing times and those that survive need to make some changes too.

So either by luck or hard work I am still going strong but I notice others are not doing so well as I go about my weekly tasks.

During these changing times we have seen a big slow down in the number of people using our services.

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Over the last 6 months I have made a lot of changes to my sites so that they focus more on the real reason that advertising sites exist, and it would be nice now to see others take action too.

The changes I made after realizing that the exchange industry had been changing for the worse started a couple of years back when I limited surfing and removed all the cash rewards for surfing etc.

You see the real point of a Traffic Exchange and any free advertising resource is actually right there in the name.

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Post Categories: General Marketing Talk