As someone who has built over 25 Traffic Exchanges and Mailers since 2003 (Either for myself or others) I know what it takes to make a Traffic Exchange or Mailer stand out from the crowd.

The trouble with Mailers and Traffic Exchanges is that most owners get something wrong right from the start. It is huge and it can really affect how their site does.

In fact, getting this wrong is the biggest cause of so many owners not being able to make ends meat let alone a profit from their site.

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