So as you all know by now (Unless you never read my blog posts, but then I guess you wouldn’t read this either) the industry that we mainly operate in has taken a bit of a beating lately by a few things that mainly relate to a site that made us the industry look bad and also a payment processor that decided to tar us all with the same brush.

So after a lot of thought and planning I announced that I am going to be making some big changes to the way I do things so I thought I would update you on what issues I will be addressing when making the changes to the business.

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Well there has been a lot of talk around the TE and Mailer business of change over the last month and half as this PP issue hits more and more sites and even those that have not been hit have seen a massive down turn in sales and activity and this then raises a point of what do you think should change in our area of business.

I am someone who always has strong views on a variety of things and after doing a lot of research into this as you will see from the last couple of posts I believe now is the time to change things for the better so lets start with what do I think should change.

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So unless you have been hiding under a rock for the last month you will know that a major Payment Processor decided to stop doing business with the advertising industry but what caused this?

Firstly I spoke to a lady from Payza who pointed out a few things when they categorised a couple of my sites as multi level sites when they are all strictly one level direct referral programs so I asked why.

It turns out that Payment Processors and Credit Card companies have decided this area of business is high risk and therefore the reason for Payza categorising us as M L M was because that category has higher fees and thats whats applicable now to sites with higher risk. 

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The last few weeks in our online advertising niche has been a very interesting time and not for good reasons.

It seems that due to (In the main) unknown reasons that our most popular payment processor has decided that it no longer wants to do business with much of this niche anymore.

This is something I thought might happen after they decided to go down the route of debit cards, small mobile terminals for shop and off line business owners and by having themselves accepted in lots of major physical shops. 

Coupled with that the fact that some less than desirable site owners decided to use our industries business model as a front for some money making investment scam site. 

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